What is a Spotify Countdown page?
Countdown page is the native "pre-save" feature created by Spotify. This option enables the artist to get and share a Spotify link of a release before its release date, so their fans can save the release.
Requirements for Spotify Countdown pages
To create a Spotify Countdown Page for your upcoming Album or EP, there are 3 requirements to be met:
1 - 5000 Active Monthly Listeners
The artist needs to have at least 5,000 active listeners in the last 28 days on Spotify.
Tip: Make sure you're checking your active listeners, not your overall monthly listeners.
2 - Only new Albums and EPs
Only new and original albums and EPs are eligible for Countdown Pages. Singles aren't eligible. Subsequent versions of the same album or EP - regardless of added or altered material - aren't eligible either. This includes deluxe editions, anniversary editions, reissues/remasters, and compilations
3 - First Main Artist
If your release has multiple main artists, only the 1st-named main artist can create a Countdown Page, and the Countdown Page only appears on that artist's Spotify profile
Countdown Pages currently only support a handful of split rights releases. We hope to support more split rights releases in the future
Waterfall release strategy with Countdown Page
Release | Release Date |
Single 1 | Friday, July 18th |
Single 2 | Friday, July 25th |
Single 3 | Friday, August 1st |
Album | Friday, August 8th |
Step 1: Deliver the Singles
Distribute the singles with the release date that you want them to be available, these dates have to be before the release date of the album
In this example, the dates of these singles are 18th July, 25th July and 1st August.
Step 2: Deliver the Album/EP
Distribute the full album with the date that you want it to be available, and include the singles as tracks of the album.
Ideally, this has to be done 4 weeks in advance.
In this example, the date of this album is August 8th, so we should've delivered the album by July 11th.
Step 3: Request Countdown page to Spotify (only if the artist doesn't meet the Spotify Countdown page requirements)
If the artist meets the Countdown page requirements, skip this step.
If the artist doesn't meet the Spotify Countdown page requirements, please reach out to your Random Sounds support representative to check if it's possible to manually request the Countdown page to Spotify.
Important: This process is manual, time-sensitive, and takes at least 7 business days. So make sure to request this possibility with time.
Not all artists will be able to use Countdown pages if they don't meet the requirements, this is manually enabled by Spotify depending on the artist. The lower the numbers of the artist, the least probable to get this feature enabled manually.
Step 4: Setup the Countdown Page on Spotify for Artists
48 hours after the delivery of the album (Step 2), the option to enable a Countdown page on Spotify for Artists will show up automatically.
From there, you will be able to choose to show the name of the tracks or keep them hidden.
As the dates of the singles arrive, the Countdown page of the album will enable the single tracks to be played.
Step 5: Full Album/EP release
Finally, once the release date of the album/EP arrives, all the tracks will be playable.
📖 Read more:
Countdown pages | Spotify for Artists
Getting started with Countdown Pages | Spotify for Artists Support Center